they posted something on weibo so i guess that's something đhttps://m.weibo.cn/detail/5156743832144302
Some upcoming Youku dramas, along with others from Tencent Video, iQIYI, and MangoTV, are included in the Weibo TV 2025 Variety and TV Series Take the Lead Pre-release Campaign. For the full list of dramas, you can check the Sina TV Weibo account.
*Weiboâs Drama Pre-release Campaign is basically a way to help new shows get noticed before they even air. A lot of upcoming dramas donât get much attention at first, and that can make it hard to find fans or sponsors. So Weibo steps in and uses its huge platform to build early hype, reach the right audiences especially niche fan groups and get advertisers interested. Itâs like giving these shows a running start so they donât get lost in the crowd when they finally premiere.
The reason you can't see this drama and others on WeTV is because they haven't been distributed by region yet.
This also applies to other streaming platforms like Youku, iQIYI, and MangoTV.
For example, on Tencent Video, if a upcoming drama is already available in other regions but not in yours, it's because the drama hasn't been distributed or licensed in your region yet.
Regarding The Eternal Fragrance, not sure if itâs coming next month since Song Weilongâs other drama "Shao Hua Ruo Jin" already started pre-broadcast investment promotion and is tentatively scheduled to air in Q2 2025, rumored to be released around May 13.
Also, another Youku costume drama, "Zang Hai Zhuan", has also started pre-broadcast investment promotion and is tentatively scheduled to air in Q2 2025, rumored to be released around mid or late May.
Since The Eternal Fragrance is still a major costume drama/high-budget, weâre waiting for Youku to start its pre-broadcast investment promotion soon.
"The Legend Of Zang Hai" has started pre-broadcast investment promotion and is tentatively scheduled to air in Q2 (Apr-Jun) 2025, it will be broadcast exclusively on Youku and CCTV-8 (Prime Time).
In a recent update from the #MangoTV Variety Show Supporters Club, it has been announced that #ChengYi and #GuliNazha are set to appear on #HelloSaturday (#Hi6) on April 29. This appearance is intended to promote #TheJourneyofLegend, which is scheduled to premiere in May. Let's anticipate a successful and exciting broadcast soon.
Weibo 09:30 Official Weibo-Single character poster official announcement 09:35 Official Weibo-Lineup character mix 09:43 Official Weibo-Chen Xinhai-Shao Yi character single original shot 11:30 Official Weibo-Wrap-up group photo
Douyin 09:33 Official Douyin-All-member single character posters 09:34 Official Douyin-Lineup character mix 09:40 Official Douyin-Chen Xinhai-Shao Yi character single original shot
Artist's release content 09:30 Single poster 11:30 Wrap-up materials are subject to the actual release of the artist's Weibo.
Once a drama obtains a distribution license, it can be released soon or ready for broadcast. However, the actual release date depends on the production company, the broadcasting platform, and market conditions. Some dramas air within a few weeks, while others may be delayed or take longer due to scheduling adjustments or strategic release timing.
*Weiboâs Drama Pre-release Campaign is basically a way to help new shows get noticed before they even air. A lot of upcoming dramas donât get much attention at first, and that can make it hard to find fans or sponsors. So Weibo steps in and uses its huge platform to build early hype, reach the right audiences especially niche fan groups and get advertisers interested. Itâs like giving these shows a running start so they donât get lost in the crowd when they finally premiere.
https://weibo.com/2949989907/PnPm0Fq3g
*Rumored to be released around mid May.
https://weibo.com/2949989907/PnPm0Fq3g
*Rumored to be released around mid May.
https://weibo.com/2949989907/PnPm0Fq3g
This also applies to other streaming platforms like Youku, iQIYI, and MangoTV.
For example, on Tencent Video, if a upcoming drama is already available in other regions but not in yours, it's because the drama hasn't been distributed or licensed in your region yet.
Also, another Youku costume drama, "Zang Hai Zhuan", has also started pre-broadcast investment promotion and is tentatively scheduled to air in Q2 2025, rumored to be released around mid or late May.
Since The Eternal Fragrance is still a major costume drama/high-budget, weâre waiting for Youku to start its pre-broadcast investment promotion soon.
All we can do for now is wait.
https://weibo.com/2949989907/PnHhVdNU5
In a recent update from the #MangoTV Variety Show Supporters Club, it has been announced that #ChengYi and #GuliNazha are set to appear on #HelloSaturday (#Hi6) on April 29. This appearance is intended to promote #TheJourneyofLegend, which is scheduled to premiere in May. Let's anticipate a successful and exciting broadcast soon.
Weibo
09:30 Official Weibo-Single character poster official announcement
09:35 Official Weibo-Lineup character mix
09:43 Official Weibo-Chen Xinhai-Shao Yi character single original shot
11:30 Official Weibo-Wrap-up group photo
Douyin
09:33 Official Douyin-All-member single character posters
09:34 Official Douyin-Lineup character mix
09:40 Official Douyin-Chen Xinhai-Shao Yi character single original shot
Artist's release content
09:30 Single poster
11:30 Wrap-up materials
are subject to the actual release of the artist's Weibo.
*Rumored to be released in mid-to-early May
*Rumored date around May 13.
https://weibo.com/2949989907/PnxZoqu45