OhMahaZeeya

Ms. Incognito had a promising start with a strong, smart female lead and a unique take on a contract marriage. The first two episodes were gripping, with a well-set storyline full of potential.

However, once the story moved to the small town in episode 3, it started going downhill. Except for the villain, no one seemed focused or competent. The female lead, who was strong and capable at the start, suddenly forgot all her skills and abilities and spent most of her time playing homemaker. She made poor decisions that led to even worse outcomes. The strong, independent character became a damsel in distress who constantly needed saving, even the ‘dead’ chairman had to step in to carry out the revenge plot. With each passing episode, the story grew more disoriented and frustrating.
Despite the execution flaws, the heart of the story felt like it was in the right place. Jeon Yeo-been’s acting was solid; she played her role well. The romance, however, felt unnecessary and lacked impact. The story could have worked just as well without it.

I’m being generous with the rating since I felt like it’s not totally a terrible watch.