This review may contain spoilers
A betrayal disguised as complexity — Feud is not deep, it’s emotionally dishonest
I went into Feud expecting a layered xianxia romance — something in the vein of Love and Redemption or Mystique Moonlight, where divine pasts add emotional weight, not erase it. Instead, I got a show that pulls the rug out from under everything it built — and then has the nerve to call it a “brilliant twist.”
For 11 episodes, we follow Li Qing Yue — a fragile, kind-hearted woman whose quiet strength and emotional journey had me fully invested. Her relationships felt raw and real, especially with Bai Jiusi and Zhang Suan. And then… poof. Turns out she was never real. Just an act. A shell. A lie.
The writers expect us to believe that all her emotions, her trauma, her growth — were part of some grand revenge scheme. Sorry, but no. That’s not clever. That’s character assassination.
And don’t even get me started on Zhang Suan. His love and loyalty for Li Qing Yue were genuine. But once Siling wakes up, he’s tossed aside like a narrative inconvenience. There’s zero emotional payoff, zero justice for his arc.
What’s worse is that the drama treats manipulation and emotional erasure as depth. The plot twists aren’t “smart” — they’re cold, detached, and honestly, disrespectful to the audience’s emotional investment.
The only positiv about all this is the cast which is really amazing and really poured genuine emotion into every scene, even when the writing didn’t deserve it.
If you care about character integrity, emotional realism, or meaningful love stories, stay far away. Feud looks pretty, but it guts its own heart and calls it art.
For 11 episodes, we follow Li Qing Yue — a fragile, kind-hearted woman whose quiet strength and emotional journey had me fully invested. Her relationships felt raw and real, especially with Bai Jiusi and Zhang Suan. And then… poof. Turns out she was never real. Just an act. A shell. A lie.
The writers expect us to believe that all her emotions, her trauma, her growth — were part of some grand revenge scheme. Sorry, but no. That’s not clever. That’s character assassination.
And don’t even get me started on Zhang Suan. His love and loyalty for Li Qing Yue were genuine. But once Siling wakes up, he’s tossed aside like a narrative inconvenience. There’s zero emotional payoff, zero justice for his arc.
What’s worse is that the drama treats manipulation and emotional erasure as depth. The plot twists aren’t “smart” — they’re cold, detached, and honestly, disrespectful to the audience’s emotional investment.
The only positiv about all this is the cast which is really amazing and really poured genuine emotion into every scene, even when the writing didn’t deserve it.
If you care about character integrity, emotional realism, or meaningful love stories, stay far away. Feud looks pretty, but it guts its own heart and calls it art.
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