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Love Designer

幸福触手可及 ‧ Drama ‧ 2020
Completed
xkdramatt
1 people found this review helpful
Jun 21, 2026
45 of 45 episodes seen
Completed 0
Overall 10
Story 10
Acting/Cast 10
Music 10
Rewatch Value 10

Elite Chemistry and Mature Romance: A Modern Masterpiece!

Love Designer is a spectacular, stylish, and highly addictive modern drama that sets the gold standard for business-romance shows. It delivers a perfect blend of high-fashion industry rivalries, mature relationship growth, and immense rewatch value.Story (10/10):The narrative is incredibly refreshing and driven by ambitious goals. It completely avoids all the annoying, cliché tropes of submissive female leads and toxic misunderstandings. Instead, it follows a talented fashion designer rebuilding her life from scratch and a powerful e-commerce CEO who clash over a lawsuit but end up cooperating. The plot is beautifully balanced between exciting corporate battles and a highly passionate, mature romance.Acting & Cast (10/10):Johnny Huang and Dilraba Dilmurat delivered career-defining performances with burning hot, electric on-screen chemistry. Dilraba is spectacular as Zhou Fang—a smart, clear-headed, and fiercely proud heroine who demands respect and stands as an equal partner. Johnny Huang is absolute perfection as Song Lin, embodying a highly capable and fiercely protective alpha male lead who supports her dreams without overshadowing them. Their intense glances, playful banter, and mature love story are the absolute heart and soul of the show.Overall:Love Designer is a mandatory watch for anyone who appreciates smart, capable characters and a mature romance built on mutual respect and electric tension. Driven by an elite main duo and great business intrigue, it is a flawless 10/10 comfort show that you will want to rewatch over and over again. Highly recommended!

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Completed
worthyromance
1 people found this review helpful
Jul 21, 2025
45 of 45 episodes seen
Completed 0
Overall 10
Story 10
Acting/Cast 10
Music 10
Rewatch Value 9.0
This review may contain spoilers

He expands in emotional quotient.

The allure for me is Dilraba, whose beautiful face reveals every emotion. Enterprising and earnest as the female lead who bounces back with fervent spirit against the odds stacked against her, she plays a confident, effective woman. Her wardrobe is creative and her dialogue sparkles with wit and self-assurance. 👗

I liked the fashion part of this drama very much with its artistry and fierce competitive aspects. This reveals that ability requires nurture and hard work to develop to its maximum potential. Several people are set out in contrast as using others to achieve success, manipulating circumstances and selling their morals, whereas our brave young woman keeps blossoming and developing in honest talent.🎀

This was my first time watching the male lead and his rugged good looks. His role impressed me as a business savvy CEO who is blunt but fascinating to watch. He expands in emotional quotient, especially in dealing with females under his watchful eye. I liked the fact that he was so open and an up-front kind of man whose feelings of affection were not coldly or ashamedly hidden.♥️

The romance is flirty and good-humored. The storyline is not very heavy on the handling of crisis after crisis, but rather the ongoing relationships which are in keeping with a romantic comedy. I liked the interdependence of their careers. The OST is lovely. Some beautifully sentimental scenes, which are a feast for the eyes, are presented for viewers' pleasure. The cover photo is monochromatic to make their faces stand out, and I came to feel real kinship with this colorful "Love Designer" cast of wonderful talent.

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Ongoing 35/45
Peridot83
1 people found this review helpful
Jul 5, 2020
35 of 45 episodes seen
Ongoing 0
Overall 6.5
Story 5.5
Acting/Cast 7.5
Music 7.5
Rewatch Value 5.5
Modern, intriguing premise ruined . . .

The show is frankly a mess, and I'm confused as to why the two main stars signed on to this. I would absolutely like a modern, big city romantic storyline with two mature adults in the second phases of their career . . . this however is a disappointment

The only thing that kept me watching is the two main leads have a good amount of naturalistic chemistry. All the other plot points, however, from its portrayals of the fashion industry and corporate politics, to abusive partners, to difficult parents and family dynamics is terribly done. There's no point to any of it and for a show about fashion not much emphasis is put on the actual industry itself, nor do we get to see many finished designs from the main characters. As others have said, the product placement and cellphone ringtone was out of control.

I may finish this at some point just to see how it ends so haven't put it as 'dropped'

A little bit of a higher score for the music as I liked the end credits song. I will not be rewatching. I grade on other criteria as well.. .

Complex Themes - 3
Barely any. You need to work hard to have a successful career? Talking about your feelings is helpful?
Character Growth - 3
The little sister I guess matures and becomes well rounded. Everyone else is basically the same
Complex Women characters/relationships - 6
Higher points as I liked the female friendship between the two female leads and the friendship was not 100% centered around the men of the show. There was also a decent amount of female investors and mentors.
Production - 6
It's shot competently with attempts to not overly rely on artificial sets. But, if you were hoping for a big splash out budget of lavishly beautiful cinematography and clothing be prepared to be very disappointed. Frankly some lower budget shows with a fashion focus do a better job than this one.

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Completed
Koya0912
0 people found this review helpful
Jul 8, 2020
45 of 45 episodes seen
Completed 0
Overall 8.5
Story 9.5
Acting/Cast 10
Music 8.0
Rewatch Value 6.5

45 episodes of greatness

I am not one to watch lengthy dramas but I am glad that I started this one. The cast as a whole had great interaction, I loved them.

Johnny and Dilireba together OMG SO MUCH CHEMISTRY! legit the reason I came back to each episode. The family dynamic and the real-life problems that they depicted, especially within a relationship it is 1000% relatable.

The story-line also was easy to follow and not once did I get lost. I only put the rewatch value so low because honestly, who has time to rewatch 45 episodes lol.

I say watch, watch, and watch! It is really worth it! <3

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Completed
Karthik
0 people found this review helpful
Oct 26, 2021
45 of 45 episodes seen
Completed 0
Overall 3.0
Story 3.0
Acting/Cast 7.0
Music 7.0
Rewatch Value 1.0
This review may contain spoilers

Whether I am brainless or the direction team?

I don’t know why Dalbara agreed to do this trashy drama because there is nothing in this drama. Forcibly I finally finished this title. Most frustrating thing in Chinese dramas is From drama to drama there is no change in the male characters,
1. male characters are fully dedicated to their love and relationship for only one person but female characters can love any number of male characters.
2. Male characters acts like without her they can’t survive but female characters can change their feelings at any time to anyone.
3. Only in Chinese dramas we can see this kind of shameless, brainless, annoying and shi**y ML and FL characters, without thinking he sacrificed everything for FL but when ML asked her to leave his rival’s company and to join his company because he needed her but she lectured him about morals and ethics, previously when he acted in the same rational way she was heartbroken because he didn’t consider her as his first preference.
4. Most annoying part is Qing Qing, from time to time she acts like a different person. When ML decided to protect his company not the FL she told to FL that he doesn’t love you, in the next episodes when he sacrificed his company for FL she told that that’s his problem for loving the ML that much and she dumped her lover because he is not settled but she always give lecture about love and relationship to others.
5. I don’t know why Chinese are interested in making shameless male characters, irrespective of who’s mistake it is female characters always suggest to break up but shameless always male characters beg for forgiveness and beg to get back together.
6. Always FL are annoying and shameless, to protect FL ML got bankrupt and lost his company but FL start to work for his(also her) rivals company because she wants to protect her dreams which results in again severe loss to ML but talks about morals and ethics even tough he was responsible for her and ML bankrupt.
7. Zero professional exposure, simply every one keeps on telling that FL is most talented and good designer but nowhere her talent is shown, simply she was expanding her shop but not a single excellent design shown.
In over all I can say nothing is clear and relevant to previous episodes which means there is no effort in making a good story or script. I can’t say this is because of financial problems but only because of inability to do a good job.

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Completed
Annabelle T.
0 people found this review helpful
Sep 2, 2020
45 of 45 episodes seen
Completed 0
Overall 9.5
Story 10
Acting/Cast 9.5
Music 7.0
Rewatch Value 7.5

So amazing worth a watch

I love the storyline. It’s very interesting their are parts that make you frustrated but the acting is so amazing. Theirs a lot of natural skinship and kisses. For the majority of the show the two leads are actually dating so theirs so many cute moments. Some characters like Luna and her mom annoy me but their not a big deal. There’s a happy ending and it’s just such an amazing show and the two leads have so much chemistry. I also wanna add the ML relationship with his sister was so adorable and watching his sisters character development was amazing even the sisters relationship with the FL was so cute.

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Completed
sid
0 people found this review helpful
Feb 9, 2021
45 of 45 episodes seen
Completed 0
Overall 8.5
Story 7.0
Acting/Cast 9.0
Music 7.0
Rewatch Value 6.0

Worth a watch

The chemistry between Male Lead and Female Lead is perfect as well as Second Leads. It is long and I even stopped it for a few days before I started watching it again, and there are episodes that will bore you (TikTok will be handy while you are bored and still want to continue). But after that, it gets better. There are few loopholes here and there but the show is so long that you will probably forget by the end. And I really like the relationship between the Male Lead and his sister. For me it was a good watch.
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Completed
mykdrama_life
0 people found this review helpful
Dec 3, 2021
45 of 45 episodes seen
Completed 0
Overall 7.5
Story 6.0
Acting/Cast 10
Music 7.5
Rewatch Value 7.0
This review may contain spoilers

Maybe I deserve an award for finishing this one.

The protagonists had chemistry. Let's just get that out of the way.

Beyond that, this drama was so problematic for me on so many levels. It all started out cute, I suppose. Then somewhere down the semi-middle, I started getting meh with the whole thing. I mean, while both FL and ML faced challenges, I can't help but feel that each one was more ridiculous than the one before! It's like the writers wanted this to draaaaaag. That creepy dude was also like WTF for me. I dunno why his role was like that.

And OMG the product placements. I stopped counting.
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Completed
PrettyCarEye
0 people found this review helpful
Oct 10, 2022
45 of 45 episodes seen
Completed 0
Overall 7.5
Story 7.0
Acting/Cast 10
Music 6.0
Rewatch Value 6.0
Better than I anticipated. I went into it half expecting to drop it eventually or skip a lot of scenes, but neither occurred. The series did start off to a slow start, but picked up pace once the main leads went steady in their relationship. Perhaps some viewers may actually prefer ML pursuing the FL and the constant back and forth between them in the beginning episodes (let's say, ep 1 - 20), but I don't like when the inevitable is unnecessarily drawn out. We know they're going to end up together so get on with it already, is my view. Sure, I do love the chase as well, but it shouldn't overstay its welcome. Those dramas where the leads only get together at the end of the show are the worse.

Thankfully that didn't happen here. Once they got on board with each other, they stuck together and I enjoyed the show a lot better. And definitely they were the best thing about this drama. They had incredibly GREAT chemistry (a few decent kiss scenes & some sweet, cuddly moments, though not enough for my tastes) and played massively well off each other. They seemed very convincing as a couple. I think these two genuinely enjoyed each other's company as they were filming because it came through very well on screen.

And can I just say, the ML is sooo hot. I dunno if his voice was dubbed or not, but I loved listening to him speak. His bad boy swagger will have you drooling all over your computer. Can't believe the actor was only 27/28 at the time of filming; he had a more solid, big man vibe to him. I really loved their interactions & dynamic as a couple. This was a mature and strong couple who communicated well and worked out their problems like grown adults. The ML more so than the FL.

ML was the perfect modern gentleman. He was a protector, he doted on the FL (I love how playful & teasing he was toward her), gave her a lot of space & leeway to be herself and do her own thing. Sometimes the FL didn't seem to appreciate how much he cared for her, which was a bit off-putting when considering how chivalrous he was. At times she was a bit on the immature side, a little too self-absorbed and entitled as many modern women are. There were moments that felt like she took the ML for granted, acting in inconsiderate ways without thought or consequence for his feelings. Or putting other people before him. Perhaps there were some cultural codes at play that I didn't fully grasp (guanxi), but I didn't like how she handled certain things. Loyalty is super important in a relationship and at certain times she didn't appear very loyal at all to me.

Her good points were that she was ambitious and capable, but not as obnoxious as some FLs are in western shows. This definitely was a drama geared toward women with a clear feminist undertone, but it wasn't man-bashing and I certainly hope Asian shows never go that route because I really hate how woke culture has destroyed western entertainment. Most western shows have basically become totally unwatchable for me. Overall, FL was a good heroine and I guess both of them can't be perfect.

I wasn't a major fan of the 2nd lead couple. They both seemed too immature to really know what they were getting themselves into. I think both their parents were right to be concerned. The 2ML was particularly earnest, but I just couldn't warm to them as a couple. Qin Qing seemed too spoiled and self-centred to care about anyone but herself in the long term. And maybe because I much prefer alpha male leads than sweet cuddly ones? That's definitely a part of it, but not entirely. I would have much preferred to see more scenes with ML's rival and his wife than these two.

Some of the negative comments against this drama are a bit frivilous (typical on MDL :/). People down voting the drama for product placement and a ring tone ... ::eyeroll::
Sure, the product placement was quite obvious in this drama. You really couldn't miss it, but that's kind of the point, isn't it? And at least they incorporated it well into the story, rather than just randomly placing it in scenes where they don't belong. I've seen worse product placement attempts in K-dramas. As for the ringtone, yes, it was a bit repetitive and quite odd that everyone had the same one, but it wasn't a big deal. Certainly nothing to give this show a bad rating for. Those first 2 reviews on the drama's front page are totally out of line, imo.

Anyway, it's been a minute since I watched a K-drama, but overall, this drama to me is a lot better than half the K-romcoms I've watched over the years and somewhat of a huge improvement on other C-dramas I've seen. While there's a lot of censorship in both C-dramas & K-dramas, I like how C-dramas deal with love, romance and familial matters better. Sometimes K-dramas are just way too conservative and cringey in their portrayal of modern day romance. Moreover, I couldn't imagine a lot of the stuff going down in this drama happening in a K-drama (ie. cohabitation b4 marriage & 2ML telling off his interfering mom & not groveling to her later on). On that alone, Love Designer scores major points.

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Completed
Xtinew
0 people found this review helpful
May 15, 2021
45 of 45 episodes seen
Completed 0
Overall 7.0
Story 7.0
Acting/Cast 8.0
Music 7.0
Rewatch Value 7.0
This review may contain spoilers

Business versus personal issues

I rated this drama 8 because overall the story was overboard, a beautiful independent amateur designer fallen in love with a high level e-commerce businessman that they met incidentally before they even got tangle with business dispute. I don't know why Chinese drama is so often portraying over the top personas with abundance wealth as the characteristic in so many dramas. The chemistry between Dilraba and Johnny Huang was so hot, they made out way better than other typical peck on the lips or cheeks. The struggle of being in the business was relatable, it isn't easy to own and manage business, I got it. Up and down in relationship happened in many ways, weather they're going to give time to the other party to reconcile true feeling and where they wanted to take the relationship further exploration. Although Johnny Huang character was pretty obvious, took him all effort to win her back. Struggling between business and personal issues, I can say Song Lin (Johnny Huang) was the real winner, because whatever hard reality hit him - he came out big and better. One thing I learn from this drama is their fashion statement, men wore something feminine/layers as so called fashion forward, I don't get it. Men being men..don't need to show off their manly beauty with something girls wear. Standard shoes/snicker, coat/suit, shirt/T-shirt, dress pant/jeans I think we girls dig in. That's probably I love Li YiFeng or Xiao Zhan so much...they don't over dress themselves. Johnny Huang is a handsome down-to-earth kind of guy...with that he won himself adoration from girls.

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Completed
Keki1981
0 people found this review helpful
Mar 29, 2025
45 of 45 episodes seen
Completed 0
Overall 7.0
Story 7.0
Acting/Cast 10
Music 5.5
Rewatch Value 6.0

So so

Let me start in saying I loved the actors...now for the characters I got annoyed at all of them at one time or another, specifically the mothers in this drama..they are all quick to judge and to be honest they meddle way to much in the kids lives ....all of these kids live on their own and pay their own bills yet the mothers are trying to tell all of them who to date and what to do...even though they see the kids upset and sad they don't take that into consideration it is all about what the mothers want and what they think is right
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Completed
Purunn
0 people found this review helpful
Aug 22, 2021
45 of 45 episodes seen
Completed 0
Overall 5.5
Story 5.0
Acting/Cast 7.5
Music 4.5
Rewatch Value 5.5
This review may contain spoilers

Could have been better.

First of all I will start of with a positive. I have never seen Johnny Huang (if that's how you spell his name) in anything before and I was very pleasantly surprised. He is a good actor and I will watch more of his drama's. The way he plays the cocky, self assured CEO character but still brings a bit of cheekiness and playfulness into it isn't something just anyone can do.

The two main characters where good together simply because the actors where so good at playing them. The chemistry they had onscreen was electric and really carried the show for me. There were times in the show I actually rewound a scene simply to see those two together. However the way both characters where written left plenty to be desired. Zhou Feng had lots of ambition but very little actual talent, and she kept falling into the same hole every time. I mean the woman is supposed to be smart so how many times does she have to fall for the same trick before she learns? It did get a bit tedious after a while. It was the same for Song Lin, a CEO who has raised his company from nothing and yet doesn't seem to see all the attacks coming, or really care when they arrive. He's too busy playing with his bikes or drinking with his friends. It just didn't work.

One thing I did enjoy was the interplay between the two leads and their respective teenage relations, Luo Luo and Xiao Di. Those teenagers did brilliantly and seeing the two adults slowly bought together and trying to work out how to deal with the troublesome teenagers, mostly Luo Luo could be hilarious.

On the downside the character of Qing Qing, I started to skip over her by about episode 10. She had gone from being the supportive and nice best friend to just being sarcastic and annoying. Between Qing Qing and her mother I'm surprised Zhuo Feng stayed sane. The other characters just where not interesting at all as they little or no character development through the whole show which was such a waster as the actors where good. Even the villain of the piece was made out to be bad without any clear reason. He wanted the business because of a line of clothing but why he wanted THAT line so bad was as clear as mud.

The music wasn't to bad but the fact everyone had the same ring tone, and a ring tone that was so annoying in the first place, just made my teeth grate. I know its a show about people achieving their dreams but I'm sure they could have found different ways of doing it that shoving that noise down our throats multiple times an episode.

All in all it was an OK show. But it was heavily carried by the two main leads. It defiantly had the potential to be much better.

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Love Designer poster

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Statistics

  • Score: 7.8 (scored by 9,599 users)
  • Ranked: #4110
  • Popularity: #1160
  • Watchers: 22,744

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