They achieved huge success in 2023 with Moving, The Worst Of Evil, Vigilante, Soundtrack #2, and continued in 2024 in the first half with Killers Shopping Mall. But they keep low promotions and marketing compared to Netflix even today from 2022. Disney+ got big star casting, directors, and writers for their dramas, but their only problem is not promoting dramas according to current trends and not attracting the viewers before releasing (like doing promotions with actors, attractive trailers, and cuts). And the worst thing to me is they promote dramas that they have time to release 1 month while another drama is going to release; that's where they are not giving enough scope to releasing dramas' promotions, mixed promotions with one going to be releasing and soon to be released dramas, that's where their strategy costing high buzz. I read they invest huge budgets with local production houses, such as Grid, Moving, The Worst of Evil, Uncle Samsik, but I think they don't have active plans on promotions like proper or low budget for promotions & marketing. They have freshness & uniqueness in their dramas like Grid, Connect, Big Bet, Moving, Han River Police, The Worst Of Evil, Vigilante, Killers Shopping Mall, Uncle Samsik, The Tyrant, Blood Free, now Seoul Busters, and coming Gangnam B Side & Lighting Shop. But what are benifits when they fail to attract the viewers in promotions? All we know is that Disney+ suffered in its initial days to sustain but got right on track in 2023; not only big hits, they also got failures, but I think they keep forgetting to learn from mistakes. I'm not saying that their drama's success does not solely depend on their promotions. We know the content is important, but the thing is that not only the content but also promotions must be required to produce good work in this heavy OTT competitive era. e.g., Uncle Samsik drama, Even though it's a political drama, most people loved it, but they failed with no proper promotions to reach enough viewers.
In 2025 they have very big projects 1) Trigger 2) Nine Puzzle 3) Pine 4) Polar Star 5) Hyper Knife 6) Knock Off 7) Made In Korea 8) Sculpture City
My point is that "every work (drama) of theirs needs proper promotions and marketing to sustain in the rough competent OTT era. And last but not least, the kdrama editors (I mean editing pages and channels in YT and IG) have a big hand in promoting dramas. I think many of us watched a drama after watching a 15- or 30-second edit video. See, just a small editor with their small page and channel bringing the fans to their dramas (I'm referring to all OTT platforms in KR)) why don't they promote their own dramas a bit more?ย
ย Note :- Everyone has their own personal opinion, but this is just my personal opinion on Disney+, but the last paragraph refers to all OTT platforms. The above-mentioned drama names were taken from the official Disney+ page on Namuwiki. Also i mentioned only Disney+ original dramas here, the SK local broadcasters like SBS, MBC, KBS, dramas just released throughout the Disney+ worldwide.
Moving, Gyeongseong creature & queen of tearsMoving was big budget because we know CGISame for GC they also hve…
it's a CJ ENM project, so no wonder They will invest high budget.. one of the biggest production house in SK.. top notch quality & work in every aspect from Camera work to editing.. someone said Netflix is trying to steal Wookie from Disney ๐ญ
Despite having ambiguous ending & unanswered questions this the great drama to enjoy with serious plot.. the story is clear but the idk why the writer or director made confusion in the midway, at some point we don't know what is going there but it will be track on few minutes while confusing us.. great potential to turn into one of best kdrama like stranger but writer wasn't clear on the story narration.
Acting 10/10 . IF YOU WANT TO ENJOY SOMETHING DIFF & SOLID THEN THIS IS FOR U
Also please ask them do promotions with Wookie ๐ฅน you have a loud voice
I did it already in TWOE time & defeated Disney at that time ๐ Japan promotions, interviews, Collab with SK police.. fans did more hype & promotions than Disney in TWOE time. So it's time to our Juniors to take over our place ๐พ
They achieved huge success in 2023 with Moving, The Worst Of Evil, Vigilante, Soundtrack #2, and continued in 2024 in the first half with Killers Shopping Mall. But they keep low promotions and marketing compared to Netflix even today from 2022.
Disney+ got big star casting, directors, and writers for their dramas, but their only problem is not promoting dramas according to current trends and not attracting the viewers before releasing (like doing promotions with actors, attractive trailers, and cuts). And the worst thing to me is they promote dramas that they have time to release 1 month while another drama is going to release; that's where they are not giving enough scope to releasing dramas' promotions, mixed promotions with one going to be releasing and soon to be released dramas, that's where their strategy costing high buzz.
I read they invest huge budgets with local production houses, such as Grid, Moving, The Worst of Evil, Uncle Samsik, but I think they don't have active plans on promotions like proper or low budget for promotions & marketing. They have freshness & uniqueness in their dramas like Grid, Connect, Big Bet, Moving, Han River Police, The Worst Of Evil, Vigilante, Killers Shopping Mall, Uncle Samsik, The Tyrant, Blood Free, now Seoul Busters, and coming Gangnam B Side & Lighting Shop.
But what are benifits when they fail to attract the viewers in promotions? All we know is that Disney+ suffered in its initial days to sustain but got right on track in 2023; not only big hits, they also got failures, but I think they keep forgetting to learn from mistakes. I'm not saying that their drama's success does not solely depend on their promotions. We know the content is important, but the thing is that not only the content but also promotions must be required to produce good work in this heavy OTT competitive era. e.g., Uncle Samsik drama, Even though it's a political drama, most people loved it, but they failed with no proper promotions to reach enough viewers.
In 2025 they have very big projects
1) Trigger
2) Nine Puzzle
3) Pine
4) Polar Star
5) Hyper Knife
6) Knock Off
7) Made In Korea
8) Sculpture City
My point is that "every work (drama) of theirs needs proper promotions and marketing to sustain in the rough competent OTT era. And last but not least, the kdrama editors (I mean editing pages and channels in YT and IG) have a big hand in promoting dramas. I think many of us watched a drama after watching a 15- or 30-second edit video. See, just a small editor with their small page and channel bringing the fans to their dramas (I'm referring to all OTT platforms in KR)) why don't they promote their own dramas a bit more?ย
ย Note :-
Everyone has their own personal opinion, but this is just my personal opinion on Disney+, but the last paragraph refers to all OTT platforms. The above-mentioned drama names were taken from the official Disney+ page on Namuwiki. Also i mentioned only Disney+ original dramas here, the SK local broadcasters like SBS, MBC, KBS, dramas just released throughout the Disney+ worldwide.
go & watch and plot twist left U no words, brilliant writing & executing.. my rating 12/10
Acting 10/10 . IF YOU WANT TO ENJOY SOMETHING DIFF & SOLID THEN THIS IS FOR U