They're probably just trying to capitalize on the recent popularity/success of Reborn Rookie.
i definitely think this is the case. tvn started posting four hands content at around the same time reborn rookie reached 9% in nationwide ratings (10% in seoul too).
Flopping on TV in Korea means nothing, to be fair. Some of the most popular dramas of the past years did not make…
lovely runner won so many awards, too. it was one of the dramas with the most nominations at the 2025 baeksang awards. high viewership ratings is a nice metric to see, but it really doesn't matter in the grand scheme of things.
Some people were crying about gyuri not getting promo, yet when tvn shared her still yesterday, no one is talking…
that's exactly what the situation is. they just wanted to abuse the "misogyny" narrative in a case where it doesn't even exist. now that her teasers are out as SCHEDULED, barely any of them are hyping her up.
https://x.com/songkangsubs/status/2092103157128286675?s=46&t=esAqAUreHtH5pCknV6t_2A
https://x.com/minikangie/status/2085671868825239707?s=46&t=esAqAUreHtH5pCknV6t_2A
https://x.com/forskg/status/2083848865850294338?s=46&t=esAqAUreHtH5pCknV6t_2A
https://m.edaily.co.kr/News/Read?newsId=03870406645518784&mediaCodeNo=257