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Fashion King korean drama review
Completed
Fashion King
2 people found this review helpful
by SunOh
Sep 3, 2026
20 of 20 episodes seen
Completed 2
Overall 10
Story 10.0
Acting/Cast 10.0
Music 10.0
Rewatch Value 10.0

Underdogs, antihero protagonist, messy romance.

The first episode is a very good introduction to the characters, and the story starts surprisingly fast-paced, unfolding through chaotic events. The scenes in America are also incredibly entertaining and funny, and the beginning made me truly excited about the drama. Ga Young's initial situation also gave huge Cinderella vibes, which I loved.

At the center of the story is Young Gul. Basically, he's a loser at the beginning, and then he meets Ga Young, who inspires him. But his ambition is ultimately much more morbid than a straightforward underdog story: it leads him towards his demise. His development was one of the main things that interested me, particularly the psychology behind it. Yoo Ah In is also an exceptional actor here, and this is my favorite role of his.

Ga Young is a far better character than you could expect based on the hearsay surrounding her. She's bold, passionate and talented, but she's also someone who can stay quiet and become defensive. I don't think her quietness makes her poorly written; it's part of her personality.

Her relationship with Young Gul is particularly important to understanding her. She started everything with him and was alone before, and when you see their story in the first episodes, you realize how deep their relationship is—especially from her side. Young Gul is somewhat full of himself and takes a long time to realize that he has feelings for her, while he's attracted to another girl and slowly losing Ga Young to Jae Hyuk. So I can't blame Ga Young for falling in love with someone who doesn't return her feelings in the way she wants.

Another good part of the criticism summed up for you: by all means, never hold the men accountable, blame the woman, and also trash on the actress playing an introverted character, all the while praising the actors. At least Koreans know Shin Sae Kyeong is a good actress who delivers her lines well. Plus, she has a genuinely impressive ability to cry silently.

I also liked that not only she can make the first step herself, she does eventually leave him and is capable of confronting him (to be fair she's like this from the beginning, before she meets him). You can understand a lot of what she's feeling from her eyes and subtle expressions, and that's part of why I found her more compelling than the reputation of the drama might lead you to expect. One thing she does is completely uncommon to k-drama female leads (a role given to male leads) especially considering the dynamic of the relationship. I always found a boyish charm to Shin Sae Kyeong and I love that she said she's attracted to atypical female characters.

And I'll keep saying it: Ga Young is a very good character and my personal favorite. Is she your modern girlboss? No. But she's not a static character. She has her own agency, emotions, ambition, and contradictions. And most importantly, crying doesn't make someone weak.

The love triangle was actually one of my favorite parts. It makes sense that Ga Young would start looking towards Jae Hyuk, especially as he genuinely falls in love with her. He also helps her at the beginning when she's trying her best to regain a place she unfairly lost. In fact, at some point I started shipping Ga Young with Jae Hyuk myself. On the other hand, Ga Young and Young Gul both ended up helping each other in Korea and New York, and I loved the storyline of Ga Young taking the risk to host him as he was researched by the police. This drama as a whole is surprisingly unique through its situations and interactions. It really has that raw and gritty feel of old dramas, and all the dramatic encounters between the characters got me thrilled.

Jae Hyuk has his own storyline as well. He struggles with his position in the fashion company, as well as with his father's expectations. He has a somewhat jerkish and childish personality, and his feelings for Ga Young put him through an internal conflict. Meanwhile, the second female lead is Jae Hyuk's girlfriend. She struggles because she lacks talent, while Young Gul is attracted to her.

Yet another detail is how the drama subverts some expectations and tropes, even if it doesn't always do things in a way that will work for everyone. And most importantly, if you like modern and straightforward romance, don't bother. But if you like different and layered dramas, go for it.

The production side was another reason I enjoyed it. The OST is amazing, and I really liked the cinematography, some good shots. In particular, I noticed the contrasting colors at the beginning and how they gradually softened with time. Combined with the New York setting and the atmosphere of the early episodes, it gave the drama a visual identity that I found very appealing.

As for comic relief, the drama had its fair share thanks to the side characters, specifically the factory's ahjummas who liked to gossip about our main characters.

And then there's the ending. I know it's a major reason many people disliked the drama, but I personally didn't regret watching it because of the ending. It's open to interpretation, so you can choose how you understand it, but I liked the meaning (as there were two symbolic meanings which were related). I also appreciated the foreshadowing surrounding it. For me, the ending didn't erase the enjoyment I got from the rest of the drama. Instead, it was a powerful and fitting ending, even if it's a dark tale. Definitely one of the most shocking and artistic endings ever seen in a k-drama.

One thing that came to mind was the impact capitalism can have on people. Class conflict is an obvious theme throughout the drama, reflected in the disgust between the two men and their constant clashes. There’s also the blind obsession with revenge and greed, even extending to the psychology of wanting to live one floor above someone else while coming from a poor and chaotic background.

In the end, you have to be willing to enjoy its old-fashioned melodrama, character interactions, back-and-forth, and the increasingly troubled psychology of its main character. But personally, I found it genuinely fun. I liked the characters, I was invested in the romance, I thought the psychology of Young Gul was particularly interesting, and I loved the beginning in America, the OST and the cinematography. The female lead was likeable, the second lead became someone I actually wanted to see with her, and Yoo Ah In's performance was excellent.

Honestly don't care about the rating, many people like it, I recommended it to friends too, and you shouldn't rely on the bad reputation it has. Even in Korea, I've seen many positive comments and it had over 10% ratings.

(Check out the comment section of my review for more including about the ending)
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