Amaryllis_Flower

I just wrote a fairly long post below about how Mandee needs to explore other avenues for advertising revenue than what they're doing. Plot-based advertisements take away from the show and turn off the international audience.

To put it in a nutshell they need to look at audience distribution. If they've got millions of viewers from Europe and the US they're getting nothing out of advertising those Thai products.

There are ways to place the products in the show in a much less obvious way and also place different advertising banners in the beginning and end of the show by audience location.

International companies will pay a lot more than Thai companies or even Asian companies for an ad. They're leaving money on the table and degrading the quality of their shows.

Actually I've never seen it except in Domundi shows. And it's becoming more blatant with time.

And what they're doing probably isn't getting them the best bang for their buck. If they ignore the international audience, and also our sensibilities on ridiculous in plot advertising. I think they are doing themselves more harm than good.

They need some western thinking marketing people on their team.

Edit. And don't forget that even people in Thailand own iPads and a lot of other non-Asian products. There are malls all over Bangkok filled with those products waiting to be bought. And I didn't really see any cars in this series. There were some lovely cars in Cutie Pie. Don't know if they got any advertising revenue out of Mercedes Benz and the other high-end car brands that they showed, but they should have.

You know I gave this a lot of thought after I wrote that last post. And there are much better ways to do this.

First of all I'm not even sure what countries watch these series the most, and where the products they advertise are available.

I live in the US in the Washington DC area and I'm pretty sure that I couldn't buy these products locally even if I wanted to. So if there are a lot of viewers in the US, Europe, Australia, watching that is a completely untapped marketing audience.

Plus money in Thailand is kind of garbage compared to the rest of the world. The entire budget for this series was less than $3 million and they could easily get $3 million in advertising, if they spread their advertising wings. If the cost of living, and therefore potential advertising revenue, is lower in Thailand they will get a lot more money from international advertisers.

I know that Nu and Zee partner with a lot of brands. Zee models for several high-end and medium price clothing lines. They also have deals with Rimowa, Chanel and others

It would be easy to incorporate these products into the show. It's something that's done in Hollywood movies even now. So when Charan and Khanin are not in Royal gear they could be wearing a Balenciaga t-shirt, or even an Apple T-shirt like Zee was wearing in one of the BTS scenes. They seem to do a lot of traveling in this series and it would be easy for them to pack their stuff in Rimowa luggage. A Chanel or LV tote could go along for the ride.

Zee and NuNew have a bunch of really well to do fans who buy them a lot of that jewelry you see them wearing, and maybe some of the leather goods as well. So they would be an audience likely to buy something if they saw it on a character in the show.

In addition to that Domundi should be doing market research anyway on where their shows are being viewed. On IQIYI you have to pick a language and in addition they probably get other information that helps them locate viewers. So in Thailand they could have one set of banner ads in the beginning and end of the show. And various other ones for international audiences.

I think this would make for better shows, and more advertising revenue for them. But what they're doing right now is pretty unprofessional and also likely to hurt their chances of winning awards in any market outside of Asia.

I agree with you except for the advertising. The majority of Asian dramas do not have these really onerous product placements inside. That goes especially for the Lolani hair care products and the "Khanin:s Dream" ads that sometimes appear at the end.

Mandee should have gotten more investors. There is a difference between having a few banners and product sponsor placards at the beginning and or end of the show and this really gross inclusion of advertising products inside the plot.

It was subtle in Cutie Pie with the flavored waters, a little more obvious and annoying in Naughty Babe with those nose inhaler things, and completely over the top in The Next Prince.

Jay already knows that Calvin is a prince. He drunkenly blurted it out when Jay picked him up at the bar. And I seriously doubt that Jay believed Calvin when he said he was just kidding.

I don't think either one of them knows what they really like because they've been abused as children. They've never had an opportunity to make an independent decision.

Possibly. I think that Ramil now realizes that the way he's treating Paytai is not much different than the way his father is treating him.

And in this episode for the first time we see Ramil intervening in the abuse that Rachata is meting out.

I boycott any product that's advertised during a show for which I am paying for an advertisement free experience. I don't live in Thailand so I don't have the opportunity to buy these products anyway, but if they ever go international they're not getting any business from me.

As Charan says at the end of episode 8, Khanin shouldn't trust anyone. However I do believe he can trust Charan, Chakri probably Thatdanai If he ever shows up again.

I'm sure the players are going to unravel pretty soon since we are now officially more than halfway through.

I know a lot of Germans and most of them speak impeccable English. But I do have a funny story for you.

I take advanced Pilates reformer training with a private trainer once a week. I don't do it that often anymore because I've been training for over 20 years. The one trick to aging well is to stay and kickass shape when you get old.

Anyway early on I was in a class doing exercises on the Pilates reformer with weighted balls. You put one ball in each hand and do various exercises with them. It's a kind of strength training.

Anyway the balls happen to be blue and the instructor told us to pick up our blue balls and everyone in the class broke out laughing, because in English Blue balls is a slang term for a man who has gotten over sexually stimulated without a release and the resulting pain he feels in his testicles.

So there you go. Your first slang English lesson. 🙂

English and I do okay with Spanish too.

Afraid I don't speak German, not even a little bit. So whatever you said I hope it makes you happy. This is primarily an English speaking board so it's likely very few people here have any idea what you wrote.

Obviously. You would have said no hablo Español. It's pretty much the only language besides English that I speak. No longer fluently but I can read it well.

I'm afraid that I don't speak German or Mandarin. I could probably read Spanish well enough.

But at least I now understand your atrocious command of the English language. It's why I didn't say anything initially because we do get people from all countries.

It wasn't Ramil and Paytai's first time. 🙂

Maybe they didn't want to spend that much time in the makeup room, plus he was always dressed when being beaten and I didn't see his clothes getting torn or any blood during the scenes. So could be that he was red afterwards but not cut by the whip.

Anyone know who is getting waterboarded in the coming attractions?

Is English not your first language?

No I call a 45-year-old acting like you are immature and possibly not well educated. You don't have to agree with me but instead of arguing the subject you're just getting all frustrated and having a tantrum.

And the question of abuse isn't merely about being abused as a child. It's a matter of being able to grow up, hopefully make healthy choices in life and then move on.

If one of those healthy choices as an adult is that you like rough sex, you like wearing a collar, you like licking the floor and wearing your Dom's dirty panties then that's an adult choice.

But you have to have lived through that initial abuse, come out the other side, and THEN choose.

Edit. And the correspondence with my friend the Dom occurred over 20 years ago. There pretty much wasn't an internet. It was phone calls, sometimes emails. He died In 2004 which was a year after my husband died. I went to his funeral. I met his wife and many other people in the community. I promised him I would watch out for his slave (wife) and I did for a few years after his death.

There isn't anything to prove. Anyone abused as a child, kept in that lifestyle throughout their life has been groomed and has not made an informed choice.

Can't believe I'm sitting here arguing with a bunch of children.

Edit. And I will add that trying to bully me will get you the exact opposite outcome that you are hoping for. I've spent my entire career in high powered positions slapping down men who would dare cross me and usually being the smartest person in the room. I'm retired now so I've got plenty of time to correct children who think they know something.